FASHION DESIGN

fashion design: model

Fashion design is the applied art dedicated to the design of clothing and lifestyle accessories which generally mirror the cultural and social influences of that time. This includes all designs worn to create a statement about the individual or group of individuals. Historians use fashion design as a means of determining social and cultural values particularly deriving those values from paintings and ancient artifacts. Fashion design throughout history has had a direct correlation with status, position and religion. Such an example would be a Roman Toga, which was originally worn by all Romans and then became exclusive, only being allowed to be worn by true citizens of Rome. Fashion design is not restricted to fads (often confused with fashion design), which is generally known as the "current look" or "street wear". It covers everything from uniforms to headwear and is not restricted to western culture. Technically all clothing created for a purpose is fashion design. For example, the Queen of England’s coronation costume is fashion design as is the continual restructuring and upgrading of an army uniform. A monk's costume is also technically fashion design since it reflects the monk’s culture. Generally this use of the expression fashion design is also called costume. Fashion design dictates and delineataes changes in clothing over time. A man's shirt may generically consist of a front or fronts, back, and sleeves, but shirts throughout history vary in the specifics of their design. It is often and wrongly perceived that fashion design is restricted to high fashion and label names.
20th century is the period Fashion Design grew from serving a practical purpose to a recognized form of art.
The first fashion designer who was not merely a dressmaker was Charles Frederick Worth (1826–1895) setting up his 'maison couture (fashion house) in Paris. Worth's former apprentice Paul Poiret opened his own fashion house in 1904, melding the styles of Art Nouveau and aestheic dress with Paris fashion. Following in Worth's and Poiret's footsteps were: Patou, Vionnet, Fortuny, Molyneux ( who taught Dior, Balmain and Lanvin ), Lanvin, Chanel, Mainbocher, Schiaparelli, Balenciaga, and Dior. Hand in hand with clothing, haute couture accessories evolved internationally with such names as Guccio Gucci, Domenico Dolce and Stefano Gabbana, Thierry Hermès, Judith Leiber, and others.
It is custom to identify France and Italy as fashion design's homelands even if recent American, Japanese and Spanish' contributes are very important.
Modern fashion design is roughly divided into two categories, haute couture, and ready-to-wear. A designer's haute-couture collection is meant exclusively for private customers and is custom sized, cut and sewn. Ready-to-wear collections are not custom made. They are sized according to the manufacturer's intended market, which makes them more suitable for larger productions. Ready-to-wear collections can also be divided into designers/createur collections and Confection collections. Designer/createur collections have a high quality, a superb finish and a unique cut and design. These collections are the most trendsetting compared to Haute Couture and Confection. Designer/createurs ready to wear collections often contain concept items that represent a certain philosophy or theory. These items are not so much created for sales but just to make a statement. The designer's ready-to-wear collection is also modeled on international catwalks. Confection collections are the ones we see most commonly in our shops. These collections are designed by stylists. The brands that produce these collections aim only for a mass public and are in general not searching for a new point of view on fashion. Although many modern fashion designers work in a "traditional" way -- making clothes that are fancy and expensive, but still based on standard/traditional construction and design concepts -- some designers have broken these "rules" over the years. These include some now-deceased designers such as Elsa Schiaparelli, who worked in the thirties, forties, and fifties; Japanese designers Yohji Yamamoto, Comme des Garcons, and Clarence Davis from the early eighties to the present; and designers from the mid-nineties onward.
Most fashion designers attend art school. Fashion design courses are considered applied arts just like graphic design and interior design.
The types of fashion designer - stylist versus designer - are often confused. A stylist inspires his/her designs on existing things, trends and designers collections. A designer starts from scratch; he/she develops a unique concept and translates this into garment collections, other lifestyle related products or a statement in various other types of media. Some designers approach their work just as a fine arts painter or sculptor.





fonte: www.wikipedia.org